Unapologetically for Women
A bold integrated campaign that celebrates insurance developed by women, for women.
With Stella Insurance
Opportunity
Sticks and stones may break my windshield, but…
Women make up over half of road users, and research shows that Australian women are statistically safer drivers.
Stella is a game-changing, purpose-driven car insurance brand that speaks directly to them.
We created a bold brand campaign that celebrates the idea of owning who you are in the face of societal pressures, expectations and criticisms.
‘Unapologetically for Women’ TVC
